Associate Director, Digital Marketing
Company: BridgeBio Pharma
Location: San Francisco
Posted on: April 1, 2026
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Job Description:
Mavericks Wanted When was the last time you achieved the
impossible? If that thought feels overwhelming, you might want to
pause here, but if it sparks excitementread on In 2015, we
pioneered a “moneyball for biotech” approach, pooling projects and
promising early-stage research from academia together under one
financial umbrella to reduce risk and unleash innovation. This
model allows science and small teams of experts to lead the way. We
build bridges to groundbreaking advancements in rare disease, and
develop life-changing medicines for patients with unmet needs as
fast as humanly possible. Together we define white space, push
boundaries, and empower people to solve problems. If you're someone
who defies convention, join us and work alongside some of the most
respected minds in the industry. Together, we'll ask "why not?" and
help reengineer the future of biopharma. At BridgeBio, we value
curiosity and experimentation—including the ethical & thoughtful
use of AI to improve clarity, speed, and quality of work. What
You'll Do You’ll be responsible for managing all aspects of our web
infrastructure—across brand, corporate, and disease awareness
websites—and serves as a critical partner to marketing,
communications, and digital media teams. Responsible for the
oversight and implementation of a growing suite of tools including
CMS, testing, personalization, analytics, and web performance
platforms. You will define and drive the roadmap, lead site
optimization initiatives, manage vendor and agency partners, and
ensure our digital presence is performant, accessible, compliant,
and optimized for growth. Responsibilities Own and evolve the
multi-site roadmap: architecture, redesigns, upgrades, and
strategic rollouts for all company web properties Manage day-to-day
updates, enhancements, and performance monitoring with internal
teams and agency partners Own and manage the web and digital
marketing tech stack, including: Optimizely , Sanity , Next.js ,
Ostro , Peec.ai, Adthena , Fullstory , Jira, WPengine Ensure
integrations between platforms are scalable, data is actionable,
and tools are fully leveraged across campaigns and optimization
work Build and implement A/B and multivariate tests working with
Digital Marketing analytics lead to prioritize and manage roadmap
and strategic vision Collaborate with analytics, SEO/SEM, and media
teams to improve conversion paths, engagement, and organic growth
Monitor site performance, uptime, and loading speed across devices;
proactively resolve issues Oversee vendor relationships
(development agencies, CMS integrators, testing and analytics
providers) Lead budgeting, scoping, contracts, and procurement for
all web-related tools and services Ensure compliance with ADA/WCAG
, privacy (GDPR/CCPA), and biotech regulatory (MLR) standards
Establish governance protocols for content updates, review
processes, and user access Collaborate with IT, legal, and
regulatory to maintain audit-ready workflows and secure
infrastructure Coordinate with developers, designers, and UX teams
to create user-first digital experiences Where You'll Work This is
a hybrid role and requires in-office collaboration 2x per week in
our San Francisco Office and 1x per week in our Palo Alto Office.
Who You Are Strategic thinker combined with strong execution and
organizational skills Ability to guide cross-functional teams and
vendors in a matrixed environment Data-driven mindset with a focus
on growth, performance, and user experience Excellent
communication, prioritization, and documentation skills 8 years of
digital/web operations experience, including at least 3 years
managing enterprise-level websites. (Experience in biotech
preferred) Strong experience with modern web stacks: Next.js ,
headless CMS (e.g., Sanity), and integrated digital tools
Demonstrated ownership of experimentation (e.g., Optimizely ), user
analytics (e.g., Fullstory ), and digital insights platforms (e.g.,
Peec.ai , Adthena ) Experience managing development sprints and
roadmaps using Jira or similar PM platforms You have demonstrated
curiosity and adaptability in adopting AI-powered tools and
technologies. Rewarding Those Who Make the Mission Possible We have
high expectations for our team members. We make sure those working
hard for patients are rewarded and cared for in return. Financial
Benefits: Market leading compensation 401K with 100% employer match
on first 3% & 50% on the next 2% Employee stock purchase program
Pre-tax commuter benefits Referral program with $2,500 award for
hired referrals Health & Wellbeing: Comprehensive health care with
100% premiums covered - no cost to you and dependents Mental health
support via Spring Health (6 therapy sessions & 6 coaching
sessions) Hybrid work model - employees have the autonomy in where
and how they do their work Unlimited flexible paid time off - take
the time that you need Paid parental leave - 4 months for birthing
parents & 2 months for non-birthing parents Flex spending accounts
& company-provided group term life & disability Subsidized lunch
via Forkable on days worked from our office Skill Development &
Career Paths: People are part of our growth and success story -
from discovery to active drug trials and FDA pipelines, there are
endless opportunities for skill development and internal mobility
We provide career pathing through regular feedback, continuous
education and professional development programs via LinkedIn
Learning, LifeLabs, Spring Health & BetterUp Coaching We celebrate
strong performance with financial rewards, peer-to-peer
recognition, and growth opportunities At BridgeBio, we strive to
provide a market-competitive total rewards package, including base
pay, an annual performance bonus, company equity, and generous
health benefits. Below is the anticipated salary range for
candidates for this role who will work in California. The final
salary offered to a successful candidate will depend on several
factors that may include but are not limited to the type and length
of experience within the job, type, and length of experience within
the industry, educational background, location of residence and
performance during the interview process. BridgeBio is a
multi-state employer, and this salary range may not reflect
positions based in other states. Salary $181,500 - $250,000 USD As
a global company, our comprehensive benefits may vary based on
location. We have high expectations for our team members. We make
sure those working hard for patients are rewarded and cared for in
return. For USA based roles: Financial & Rewards Market-leading
compensation 401(k) with employer match Employee Stock Purchase
Program (ESPP) Pre-tax commuter benefits (transit and parking)
Referral bonus for hired candidates Subsidized lunch and parking on
in-office days Health & Well-Being 100% employer-paid medical,
dental, and vision premiums for you and your dependents Health
Savings Account (HSA) with annual employer contributions, plus
Flexible Spending Accounts (FSA) Fertility & family-forming
benefits Expanded mental health support (therapy and coaching
resources) Hybrid work model with flexibility Flexible,
“take-what-you-need” paid time off and company-paid holidays
Comprehensive paid medical and parental leave to care for yourself
and your family Skill Development & Career Paths: People are part
of our growth and success story - from discovery to active drug
trials and FDA pipelines, there are endless opportunities for skill
development and internal mobility We provide career pathing through
regular feedback, continuous education and professional development
programs via LinkedIn Learning, LifeLabs, & BetterUp Coaching We
celebrate strong performance with financial rewards, peer-to-peer
recognition, and growth opportunities
Keywords: BridgeBio Pharma, Lodi , Associate Director, Digital Marketing, IT / Software / Systems , San Francisco, California